World Triathlon

Triathlon 2015 - Spirit of Champions

Digital magazines from the International Triathlon Union (ITU) and the World Triathlon Series

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5 INSIDE THE ITU · TRIATHLON 2015 PARTNERSHIPS THE COLLABORATIVE FORCES AT WORK LAGARDÈRE UNLIMITED EVENTS Lagardère Unlimited Events is one of the world's market leaders in sports marketing and event management and is part of the Lagardère Unlimited network of agencies, which includes SPORTFIVE, IEC in Sport and World Sports Group. Lagardère Unlimited Events specialises in the promotion, marketing, organisation and delivery of televised mass participation endurance sports, for elite and age-group participants, i.e. triathlon, cycling and swimming. Lagardère Unlimited Events will support the entire series and share its knowledge with each event to ensure high standards and quality. In addition to providing the ITU World Triathlon Series with marketing expertise, Lagardère Unlimited Events will provide live and post production TV coverage produced by the Lagardère Unlimited Production Hub and provide international TV distribution through the worldwide sales network of Lagardère Unlimited. COLUMBIA THREADNEEDLE INVESTMENTS Columbia Threadneedle Investments is a leading global asset management group that provides a broad range of actively managed investment strategies and solutions for individual, institutional and corporate clients around the world. Our clients' success is, and always will be, our priority. We place the customer at the heart of what we do, striving to deliver successful investment outcomes, solutions and service for our clients. We are proud to sponsor the Columbia Threadneedle Rankings which determine the best performing triathletes across the ITU World Triathlon Series. As a global asset manager, we recognise the importance of being the best in the field, not just at home, but on a global basis. JABRA Jabra is a leader in sports audio offering a family of wireless sport earbuds that are both sweat and weatherproof, and which won't fall out even in the most intense of training sessions. Offering premium wireless sound and a perfect fit, Jabra is enabling fitness lovers to take their training to the next level with intelligent fitness apps, alongside integration with a wide range of fitness communities. Employing over 900 people worldwide and, in 2013, producing an annual revenue which amounted to DKK 2,612 million, Jabra is a world leader in the development, manufacturing and marketing of a broad range of communications and audio solutions.

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